Legal
Cookie Policy
Last updated 28 September 2026
1.The short version
Trugap uses strictly necessary cookies and browser storage to run the service. Google Analytics and Apollo.io only run if you opt in. Analytics and Visitor identification are separate optional choices, both off by default.
We record a small number of product events, such as "inspection completed", in our own database against your account. This does not use cookies.
2.What we use
| Name | Purpose | Category | Duration | Party |
|---|---|---|---|---|
| sb-…-auth-token (local storage) | Keeps you signed in to the app. | Strictly necessary | Until you log out | First |
| Auth, session and demo session storage | Keeps your requested session working, including access to the view-only demo. | Strictly necessary | Until the session ends or you log out | First |
| trugap-cookie-consent (local storage) | Remembers your cookie choices, consent version and timestamp. | Strictly necessary | 12 months | First |
| trugap_ref | Remembers the referring partner for commission attribution when you sign up. | Referral attribution (not gated by these choices) | 90 days | First |
| trugap_pending_plan (local storage) | Remembers the plan you picked before signing up, so you land on the right payment page. | Strictly necessary | Cleared after checkout starts | First |
| di_signup_tracked_… (local storage) | Makes sure a new signup is only recorded once. | Strictly necessary | Persistent | First |
| trugap-tour-closed-… (session storage) | Remembers that you closed the product tour for this visit. | Functional | Until the browser tab closes | First |
| Stripe cookies, for example __stripe_mid and __stripe_sid | Set only when the payment form opens and used for fraud prevention. | Strictly necessary | __stripe_mid lasts 1 year and __stripe_sid lasts 30 minutes | Third |
| _ga and _ga_* | Google Analytics measures pages visited and navigation, only after Analytics consent. | Optional analytics | Set by Google Analytics; consent is renewed after 12 months | First |
| Apollo.io cookies and browser storage | Identifies the companies that visit, only after Visitor identification consent. | Optional visitor identification | Set by Apollo.io; consent is renewed after 12 months | Third-party tool |
3.Other third-party requests
Our pages load fonts from Google Fonts. Google receives your IP address to serve them but we do not set cookies for this. If you choose Google sign-in, Google handles that step under its own policies.
With your Analytics consent, Google Analytics records website visits and navigation. With your Visitor identification consent, Apollo.io identifies the companies that visit our public website using visitor information such as IP addresses and pages visited. These tools may use cookies or browser storage. Neither loads before you accept its category. Apollo.io is loaded directly, not through Google Tag Manager.
4.How to control cookies
Use Cookie settings here or in the footer to change your mind at any time. We remember your choices for 12 months and ask again if our consent version changes. Withdrawing consent reloads the page to stop the trackers and removes Google Analytics first-party cookies where possible.
You can also view and delete cookies and site storage in your browser settings, usually under Privacy or Site data. Blocking strictly necessary storage will stop sign-in and payment from working.
5.Contact
Questions: steve.merry@trugap.app.