Evidence-based deal inspection
Stop forecasting hope.
Inspect the deal.
Trugap challenges live B2B sales opportunities against customer evidence, exposing risk, unsupported assumptions and exactly what needs to happen next.
The score is deterministic. AI then reads the evidence and writes the analysis for your specific deal. It never changes the number.
No credit card. One complete inspection.
Built for VP Sales, Heads of Sales and CROs · Teams of 5 to 50 sellers
[DEAL NAME]
Q4 COMMIT · [CLOSE DATE] · [OWNER]
85
Confidence
52
Evidence
33
Trugap
Evidence is your Deal Health score out of 100. Your Trugap is Confidence minus Evidence. How it works
Your weighted pipeline says £161k. The evidence backs £42k.
Total pipeline is what's in the CRM. Weighted pipeline is what the stage percentages say. Evidence-backed pipeline is the part where the customer evidence actually supports the stage the deal is sitting in. Usually it's the big, late-stage deals that fall out.
Total pipeline
£250k
Weighted pipeline
£161k
Standard stage weighting
Evidence-backed
£42k
Stage-weighted, Aligned deals only
£119k unsupported
Questionable £41k · Misaligned £78k
Your top commit deal. One honest number.
The problem
Your CRM records confidence. Trugap tests the evidence.
Seller says
Proposal
CRM stage 3 of 5 · Confidence 85
Source: CRM + repTrugap finds
0 / 4 evidenced
- Economic buyer never engagedNo evidence
- Impact not quantifiedNo evidence
- Procurement unknownNo evidence
- No customer-owned next stepNo evidence
Stage alignment
The stage says Proposal. The evidence says Discovery.
2 stages of gap · Sample data
How it works
Four steps from claim to evidence.
Anyone can type 85%. Unsupported answers score little or nothing. Run it yourself, or run it with the rep in your next deal review.
Step 01
Inspect
Answer evidence questions about a live deal. Who said it, when, and where.
Step 02
Evidence
Trugap separates verified evidence from supported information, assumptions and missing evidence.
Step 03
Challenge
Compare seller confidence against evidence-based Deal Health.
Step 04
Act
See what could kill the deal, what you're assuming, what to do next and what to ask the customer.
Deal inspection
Sample dataDeals change. Re-inspect after meaningful customer interactions and see whether the opportunity is genuinely getting stronger.
Sample report
A second opinion that asks for evidence.
01 · Deal Health
02 · What could kill this deal
No economic buyer has engaged.
Budget approval depends on a CFO who hasn't seen the business case.
03 · You're assuming
That the champion can secure procurement time this quarter.
No procurement contact is named.
04 · Close date reality
Not operationally credible.
The expected close date requires legal and procurement steps that have not started.
Your next move
05 · Do this next
Ask the champion to arrange a 30-minute business case review with the CFO before the proposal is sent.
30 min · Champion + CFO06 · Ask the customer
Who else needs to approve an investment of this size, and when do they next meet?
Team Intelligence
See what's happening across the pipeline.
An evidence layer alongside your CRM.
Team Intelligence · Manager pipeline view
Sample data
Average Deal Health
One number for the whole pipeline, scored on evidence, not optimism.
Stage integrity
Whether each deal has earned the stage it's sitting in.
Deals requiring management attention
The short list worth a manager's time this week.
Score, then read
The score is arithmetic. The reading is where the judgement goes.
01 · Score
Deal Health is a deterministic 0 to 100 score across eight areas. Drill in and see exactly why a deal got its number. Same evidence, same score, every time.
02 · Read
Once the score is set, AI interprets the evidence and writes an analysis of that opportunity. It cannot change the score.
What could kill this deal
Sample data- No contact with [BUYER ROLE] in [WEEKS] weeks.
- Budget sign-off for [DEAL NAME] sits with someone not yet named.
- Close date lands before procurement has started.
You're assuming...
Sample data- That [BUYER ROLE] will sponsor the business case.
- That legal review fits inside [WEEKS] weeks.
- That the incumbent is not in the running.
Ask the customer
Sample data- Who signs off an investment of this size?
- What has to happen before [DEAL NAME] reaches procurement?
An analysis written about your deal, not a template.
Pricing
Start with one complete inspection, free.
No credit card to start. Monthly plans, cancel anytime.
Individual
£49 / month
For individual sellers and consultants.
- 1 user
- Up to 10 active deals
- Unlimited re-inspections of those active deals
- Full Trugap analysis
- Deal Progress
- Inspection history
Trugap is built and billed by SaaSili Ltd.
Team
£199 / month
For growing B2B sales teams.
- Up to 5 users
- Up to 50 active deals
- Everything in Individual
- Team Intelligence
- Manager views
- Seller evidence patterns
- Systemic risk analysis
Trugap is built and billed by SaaSili Ltd.
Revenue
£499 / month
For larger revenue teams.
- Up to 20 users
- Unlimited active deals
- Everything in Team
- Advanced workspace controls
- Priority support
Trugap is built and billed by SaaSili Ltd.
Partners
Your partners say it's committed. Check.
For vendors running partner and co-sell programmes. Each partner gets its own Trugap workspace. You get one view of the evidence behind every registered deal.
Talk to usBuilt around your programme. Annual agreements.
- One view across your partner programme
- Deal Health and Confidence Gap by partner
- Stage Alignment on registered and co-sell deals
- Common evidence gaps by partner
- Partners choose which deals roll up to you. Nothing else is shared.
- Paid by the vendor, priced per partner
Need more than 20 users? Contact us.
Start inspecting
Inspect one live deal. See what the evidence says.
No credit card. One complete inspection.